"Fixed wireless will sometimes be the right choice and Calix's software supports it. But our telco customers with fiber will lose very few customers. If they provide strong, customer-focused service, no one will have a reason to switch. It's only a slight exaggeration to say customers only churn if they move or die." Russo adds, "This is provided the service provider chooses to “own” the subscriber experience. A service provider that invests in fiber … but doesn’t further invest in an excellent subscriber experience … is still vulnerable."
Fiber today is routinely a gigabit; ten gigabits add little to the cost, although the demand is unproven so far.
It's been clear for several years that fiber is the right choice in 东方图片most东方图片 parts of the developed world where competition matters. Darren Entwhistle at Telus, Canada's #2, has been building fiber home for years because the numbers are very favorable. The reduction in churn and the savings in operating costs pay off the higher cost of fiber in most locations.
France Telecom, Telefonica Spain, and Bell Canada have proven the same.